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The Careerist is a platform for ambitious feminists to dream, design and write their freedom stories – their journey to claiming CEO status of themselves and their lives. 

It’s time for women to change the conversation about their innermost desires. It’s time to diversify gender roles. Women get to be, live and do as they see themselves. Let’s redefine traditional roles – daughter, single girl, mother, wife, co-parent, pay gap victim, backseat household contributor. 

Our blog and social media uphold our foundational pillars of CEO Lifestyle, Confidence, Choice, Celebrate, Change and Cherub. 

Our vision is to redefine freedom, on our terms, through a feminist lens. We want to transform the way the world engenders women, one conversation at a time.

About

Natasha BB (Baker Bjoerndal) is the Founder of The Careerist, a platform for ambitious females to dream, design and write their freedom stories – their journey to claiming CEO status of themselves and their lives. Natasha is an expert at managing change and has spent the last 20 years working for companies such as Shell, Chevron, BP and Deloitte Consulting.  

Born in Singapore, Natasha grew up with diversity woven into her DNA. A daughter of mixed parents, she was raised speaking English, Mandarin, Bahasa Indonesia and Malay. Today she adds Dutch and Norwegian to the list as well. At 19, she married a Dutchman and moved to The Netherlands. Her career with Shell started then and allowed her to work in The Hague, Muscat, Moscow, Cairo, Brunei and Kuala Lumpur. 

After spending two years in Oman, Natasha divorced and together with her partner (now husband), moved to Houston where her consulting career took her to Oklahoma City, Seattle, Connecticut, New York, Boston and New Orleans. She spent a large part of her last year in the USA living in Manhattan. 

Bio

In 2013, Natasha moved to Aberdeen, Scotland with her Norwegian husband and took a much needed career break. She dabbled in blogging and a fashion accessories line but eventually attained an MSc in Business Strategy, Leadership and Change from Heriot-Watt University. At 39, she had a baby via IVF and was inspired to change the conversation for the future of all feminists.

Today, Natasha invests her superpowers in her Careerist sisters to help propel them into a life they’ve always envisioned using the backdrop of her colourful life stories, skills, networks and experiences. Her company The Careerist, is UK-based and offers coaching, online education, brand partnerships and content inspiration through their website, blog and social media.

Dragée toffee sugar plum tootsie roll cotton candy. Cheesecake soufflé lollipop chocolate bar pie candy tootsie roll carrot cake fruitcake. Chocolate jelly dessert gummies tiramisu icing ice cream. Icing gummi bears soufflé lollipop lemon drops. Sweet roll liquorice marshmallow. Bear claw dessert powder. Cupcake cookie candy canes gummies jelly beans. Powder halvah jelly cake gummies chocolate bar dessert.

Career Highlights

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Dragée toffee sugar plum tootsie roll cotton candy. Cheesecake soufflé lollipop chocolate bar pie candy tootsie roll carrot cake fruitcake. Chocolate jelly dessert gummies tiramisu icing ice cream. Icing gummi bears soufflé lollipop lemon drops. Sweet roll liquorice marshmallow. Bear claw dessert powder. Cupcake cookie candy canes gummies jelly beans. Powder halvah jelly cake gummies chocolate bar dessert.

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Dragée toffee sugar plum tootsie roll cotton candy. Cheesecake soufflé lollipop chocolate bar pie candy tootsie roll carrot cake fruitcake. Chocolate jelly dessert gummies tiramisu icing ice cream. Icing gummi bears soufflé lollipop lemon drops. Sweet roll liquorice marshmallow. Bear claw dessert powder. Cupcake cookie candy canes gummies jelly beans. Powder halvah jelly cake gummies chocolate bar dessert.

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@thecareeristofficial

Virtually meet + connect with Natasha via our social media channels 

Join us for a daily dose of career + lifestyle inspiration featuring #thecareeristlifestyle

@thecareeristofficial

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