a growth platform for mid-career women.
The spark supporting women
“
To Rise Boldly + Lead Fiercely.
Your proud partner to scale senior leadership, do a career 180 or turn your skills into a business.
OUR PERSPECTIVE
01
Our own
table
A shape shifting space to reflect our growth as a community.
02
Unique world View
All our innovations stem from original frameworks we designed.
03
Steeped in Style
We infuse our everyday passions into every offer to inspire.
Our Founder
Natasha Baker
Natasha is on a mission to push the envelope for working women globally so we reconfigure the statistics on women in senior leadership + successful start-ups. She founded The Careerist after her personal 20-year corporate career experience in the oil and gas industry to provide community, mentorship and champion professional + personal development.
Our Compliments
Out Ranked
LinkedIn has a scoring system. It decides whether you get seen — or buried. Most people have no idea it exists. This guide shows you how to work it — and improve your discoverability in 15 minutes flat.
The Influence Audit
Career strategy disguised as a quiz. Where are you showing up strong? Where are you invisible? And what should your next move actually be? The clarity you need to stop circling and start deciding.
The Founder's Edge
Every founder has an unfair advantage — and a blind spot. This assessment maps both across the six functions that make or break a business. Know what to lean into. Know what to hire for.
Our Ethos
01 Courage
To shatter barriers to our achievement as a gender.
02 Connection
To make our global, diverse, sisterhood feel closer.
03 Care
To serve our clients with unforgettable experiences.
THE ARCHITECT SERIES
ONE-PAGE BUSINESS PLAN
The antidote to every bloated business plan you’ve been taught to write. One page. Six functions. Grounded in our Female Career Revolution framework — guided prompts that do the pre-thinking for you. No blank page, no spiral.
ONE-DAY LINKEDIN LAUNCHPAD
A template that does in one day what most people fumble through for months. Step-by-step prompts guide you through auditing your profile, sharpening your positioning, and mapping your content strategy — so LinkedIn finally becomes the lead generation machine it’s supposed to be. No guesswork. Just a system that works.
On The Blog
Designing a Career That Powers a Life You Love
There was a moment—after 15 years in corporate, after moving across continents, working in boardrooms from New York to Singapore to London—when I looked up…
Personal Power: Why It’s Never Too Late to Rewrite Your Career Story
There’s a quiet power in the pause—the moment where you allow yourself to ask, Is this still right for me? For many women, that question…
Soft Life, Strong Leadership: Mastering Fierce & Feminine Power at Work
Soft Power: How to Lead with Grace, Grit, and the Soft Life Mindset In Louisa May Alcott’s classic novel “Little Women,” Jo March is bold,…